INOVAÇÃO E GESTÃO DE AMBIENTE IMERSIVO GOVERNAMENTAL E CORPORATIVO

Ricardo Pedrosa Macedo, Carla Susana da Encarnação Marques, Vania Ribas Ulbricht

Abstract


The article describes the stages of creation, innovation and management of 360 ° virtual tour of the Federal Senate in Brasilia – Brazil and CR Almeida. The project was developed in February 2012 in collaboration with the Institutional Coordinator of Visitation of the Senate, including Digital Marketing, Interface Design and Photography based images 360°. Virtual Tour is a way to democratize access to public spaces that are the heritage of all Brazilians. The relevance of this research has two major contributions: enable organizations to conduct effective planning in digital marketing and contribute a model to promote education and tourism development.

 

 

Keywords - Innovation and Management, Virtual environments, interface design.


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